Magazine Website Deconstruction






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What is a Lifestyle Magazine?

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  For my Media NEA project, I will be creating a Lifestyle Magazine. The concept of a lifestyle magazine is primarily used in reference to the magazine’s tone. They are often light-hearted, entertaining, and something for audiences to read, whilst still providing information on certain topics. A Lifestyle Magazine focuses on the basic needs and interests of people, and is centred around 'lifestyle', such as sports, health, homes, beauty, leisure, fashion, culture and travel etc.  They are sold all over the world and can cater to a range of demographics, including men, women, teenagers, and adults, for example. Popular lifestyle magazines include Vogue, a primarily female-audience magazine that focuses on fashion, beauty, culture, living, and runway; and GQ, a men’s magazine for all things fashion, style, culture, and much more.
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Who are Hearst?

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  Hearst  “Hearst is a leading global, diversified media, information and services company with more than 360 businesses.” Founded in 1887 by William Randolph Hearst, the Hearst Corporation is a mass media and business information conglomerate that owns newspapers, such as the San Francisco Chronicle, magazines, such as Cosmopolitan, television channels, such as (50% of) A&E Networks, and more. Popular magazine properties of Hearst include: -               Billboard                                                                              Cosmopolitan                                                     ...
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Magazine Contents Page Mock-Ups

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  My magazine contents pages will continue the same trend as my magazine covers in order to create a consistent and recognisable style and brand. I will be using the same colour scheme and background patterns for each cover and respective contents page, so that audiences can easily tell that the two pieces of media are connected. I will also be using the same masthead/logo and the same fonts.  The two contents pages will both have a very similar layout in order to create consistency, such as the main image being on the left, the masthead and edition being on the top right, and the contents being in two columns with a secondary image and an editors note in the same place, etc. There will be slight differences, of course, such as the secondary image shape, the number of pages in each genre heading, and whether there is a coverline to go with the cover star name. 
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