NEA Brief

 

THE BRIEF 

You work for an independent media production company. You have been given the task of producing one front cover and the contents page(s) of the first two editions of a new lifestyle magazine that is being launched by Hearst and two pages for the working website for the magazine. Contents pages can be either single or double page spread. The webpages must promote the new magazine to its target audience and enable fans to interact with the content. 

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Who are Hearst?

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  Hearst  “Hearst is a leading global, diversified media, information and services company with more than 360 businesses.” Founded in 1887 by William Randolph Hearst, the Hearst Corporation is a mass media and business information conglomerate that owns newspapers, such as the San Francisco Chronicle, magazines, such as Cosmopolitan, television channels, such as (50% of) A&E Networks, and more. Popular magazine properties of Hearst include: -               Billboard                                                                              Cosmopolitan                                                                                             E squire                                                                                 ELLE                                                      -            Food Network Magazine                                                     HGTV Magazine                                                       -           Men & Women’s
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